The platform is rolling out a new feature that permits them to reduce the quantity of AI-made videos appearing in their feeds. This move comes as the platform revealed that it now features more than 1 billion AI-generated clips.
Testing and Rollout
The new functionality is being tested over the next few weeks before a global rollout. This development coincides with a surge in AI content, fueled by new AI video creators.
AI Content on Other Platforms
Recent reports that approximately a tenth of the fastest-growing channels on another major platform only show clips produced artificially. A significant portion of this output is deemed “AI slop”, a phrase for inferior, bulk-generated content that is frequently absurd or surreal.
Based on user feedback that a lot of users like content created using AI tools, ranging from computer-generated images to educational videos, and we intend to provide users the power to adjust the amount of that, based on their own likes,” said a company executive.
AI on the Platform
The service disclosed that there are presently 1.3bn videos on its network labeled as AI-generated. Collectively, more than 100 m pieces of content are uploaded to the service every day, making AI-generated material a minor part of its overall inventory.
Customizing Your Feed
Members will be able to decrease or raise the amount of AI content they view by using the topic control feature in the app and choosing AI-made media. Further subjects that currently be adjusted under the tool encompass politics, clothing, beauty, and dance.
Platform Guidelines
Its policies mandate users to tag convincing artificially created content, and it bans harmful fake videos of well-known individuals or critical incidents. Any believable AI video that is not labeled can be removed under its terms of service.
Additionally, the service will from now on attach an artificially created tag to content produced via its own AI tools, or flagged by an industry-wide initiative for spotting content made by AI. This step is aimed to stop users from seeking to bypass the labeling process.
Responsible AI Funding
The company is also launching a $2m educational fund for professionals and institutions to create learning resources about ethical AI use. This project will benefit non-profit groups specializing in educating programming and robotics.
Moderation Strategy
TikTok has justified its moderation strategy, following debate over plans to make redundant a large number of review team members in the United Kingdom. The company is set to cut 439 jobs in its trust and safety department in London, with labor groups and internet security professionals expressing worry that staff are being displaced by machine-led review.
A senior executive clarified that staff-based oversight would continue to be important, but AI can shield workers by filtering out the most distressing content prior to it is viewed by people. The platform reported a 76% decrease in explicit and harmful content reviewed by content reviewers over the past year due to reliance on its AI tools.
It is vital to combine humans and technology to ensure user safety,” she said. “We’ll have staff as involved in the system, but we additionally believe it’s extremely critical to reduce exposure to unsafe media as swiftly, which is where a extensive automated help is really helping us operate efficiently.”
